Category: Advertising

Toyota’s Plug-In Advertising Farce

Toyota, once in the vanguard of hybrid technology, has been very slow to react to the development of  plug-in functionality. The only currently available plug-in hybrid electric vehicle (PHEV) across the whole Toyota and Lexus range is the Prius, which costs a surprising £3,099 more than the non-plug-in variant. The car also struggles against it’s plug-in peers, the short 15…

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